Birdy Jr. is a short film about loss
How do you tell your 6 years old child that you are going to die? Ask Birdy.
Like New / Z.g.a.n. is a short film about the Dutch and their addictions
We can sell anything on the internet, but at what price?
Like New is a short road movie about this crazy Dutch addiction to buying & selling unnecessary stuff via eBay and on the King’s Day.
LIKES is a big, meaningful and powerful short film about social media
LIKES reveals the true reasons why we use social media. The truth we always knew but were afraid to admit. All you need is LIKES!
Смотрите “Все как у зверей” – программу о том, в кого люди такие
“Всё как у зверей” – научно-популярный Ютьюб-канал о биологических причинах человеческого поведения – был основан 10 июня 2013 г. Создатели канала – автор и ведущая Евгения Тимонова (Россия) и режиссер и продюсер Сергей Фененко (Novocortex, Голландия). В ноябре 2014 к ним присоединились художник Андрей Кузнецов (Акуаку) и оператор Олег Кугаев. 15 июля 2016 г. канал получил YouTube Silver Play Button за достижение рубежа в 100.000 подписчиков. В октябре 2015 “Всё как у зверей” наградили российской премией Tech in Media в категории Лучший научно-популярный блог. В январе 2015 Евгению Тимонову номинировали на премию “За верность науке” Министерства образования и науки РФ.
“Все как у зверей” рассказывает о том, о чем Николай Николаевич Дроздов деликатно молчал. Но кто-то же должен! Смотрите избранные программы внизу, а все наши выпуски – на YouTube-канале “Все как у зверей”. Читайте о нас, зверолюбах и людоведах, на сайте “Всё как у зверей” и пишите нам на vsekakuzverei[собака]gmail.com.
Novocortex in international media
Who can tell better about Novocortex than the international press? Some of our campaigns, games and virals managed to get coverage in TechCrunch, the Huffington Post, Sports Illustrated, Engadget etc. The Endless Racing Game even made it to the Guinness World Records Book, and Scratches on Your Car was featured in marketing study books for universities. Read articles about Novocortex and our work below.
Watch Just Like Other Animals (Все как у зверей) – videos on the origin of people
Novocortex produced the YouTube channel Just Like Other Animals (Все как у зверей). Just Like Other Animals explores biological roots of human behaviour and tells stories about the origin of people, written and presented by Evgeniya Timonova and directed by Serge Fenenko. Visit “Все как у зверей” on YouTube or watch selected videos with English subtitles below. Let’s start with our most popular video “How to rule the world using altruism, patriotism and other animal instincts”.
Social media marketing campaign for Aqua Maris – The Best Job in Russia
The Croatian company JGL asked Novocortex to activate their Aqua Maris brand in Russia. Aqua Maris was the only nose spray on The Russian market made of the Adriatic seawater. We decided that the brand story should be told in Croatia by someone who actually uses the spray and can explain advantages of natural seawater sprays over chemical vasoconstrictors to a broader audience. To find the brand ambassador for Aqua Maris, we launched The Best Job in Russia campaign in social media.
Digital Strategy Audit of Novocortex increases results of your marketing efforts
Would you like to sell more products and services via online and mobile channels? Would you like to improve results of your digital marketing campaigns? Experts of Novocortex will help you to achieve your marketing objectives. By developing a successful digital strategy together with the management of your company. The main advantage of the Digital Strategy Audit by Novocortex is that you get tangible results. Higher brand awareness, more visitors to your site, higher conversion and sales rates. The Audit delivers results because we have worked both on the client and the agency side. And because we have over 10 years experience in digital marketing and over 20 years in offline & online marketing. Read below how the Audit works.
Viral campaign for Aqua Maris in Russia – the World Championship Nose Cleansing
Our objective was to launch a nose cleansing set of the nasal spray brand Aqua Maris in Russia. We decided to create a new sport – Competitive Nose Cleansing, sponsored by Aqua Maris. First, we established the International Federation of Jala Neti in Lausanne (Jala Neti is a yoga name for nose cleansing). Then, we organized the World Championship Jala Neti in Amsterdam and put live coverage of the 5 litre Men’s Final on YouTube. Our campaign generated over 1.000.000 views, and the site of Aqua Maris received 46% more visitors. Watch the campaign video and read the full story below.
Mobile marketing campaign Endless Racing Game for iPhone
Car insurance of VrijVerzekerd repays the purchase price of your car after an accident. So you can buy the same car and keep driving. To illustrate this advantage, Novocortex developed the Endless Racing Game for iPhone, the favourite smartphone of the target audience (men, 25-40, high income, higher education, big cars). It’s the first racing game where game action moves from one iPhone to another. The Endless Racing Game got over 1 million downloads in the AppStore, and achieved the 1st place in the Racing Games category in 37 countries. Watch the campaign video or read the endless story below.